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ANALYSIS ON THE INFLUENCE OF NIGERIAN MEDIA ON PUBLIC KNOWLEDGE OF ECONOMIC RECESSION
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Table of contents
CHAPTER ONE: Introduction 1
1.1 Background to the Study 1
1.2 Statement of the Problem 4
1.3 Objective of the Study 4
1.4 Research Questions 5
1.5 Significance of the Study 5
1.6 Scope of the Study 5
1.7 Limitation of the Study 6
1.8 Operational Definition of Term 6
CHAPTER TWO: Literature Review 7
Introduction 7
2.1 Theoretical Framework 7
2.1.1 Agenda Setting Theory 7
2.1.2 Social Responsibility Theory 9
2.2.1 History of Nigeria Media 11
2.2.2 Media Ownership Patterns and Economy News Reportage 12
2.2.3 Problems of Media Control 14
2.2.4 Concept of Recession 19
2.2.5 Attribute of Recession 20
2.2.6 Psychological Aspects of Recession 21
2.3 Empirical Studies 22
2.4 Gaps Discovered 24
CHAPTER THREE: Research Methodology 25
3.1 Research Design 25
3.2 Population of the Study 26
3.3 Sample Size 26
3.4 Sampling Techniques 26
3.4 Research Instrument 26
3.6 Validity and Reliability of Research Instrument 27
3.7 Administration of Instrument 27
3.8 Method of Data Analysis 27
CHAPTER FOUR: Data Analysis and Interpretation of Results 28
4.1 Demographic Characteristics of Respondents 28
4.2 Analysis of Research Questions 30
4.2.1 Research Question 1: To what extent have members of the public been exposed
to Nigerian media reports on economic recession? 30
4.2.2 Research Question 2: What are the specific ways in which the Nigerian media have influenced public knowledge of economic recession? 32
4.2.3 Research Question 3: What does the Nigerian public understand about economic recession? 34
4.2.4 Research Question 4: What are the factors affecting editors and reporters in their reportage of economic recession? 36
4.3 Discussion of Findings 39
CHAPTER FIVE: Summary, Conclusion and Recommendations 41
5.1 Summary 41
5.2 Conclusion 42
5.3 Recommendations 42
References 44
APPENDIX A: Questionnaire 47
APPENDIX B: Journalist Questionnaire 49
Abstract
The study analyse the influence of Nigeria on public knowledge of economic recession. It specifically examine the extent to which members of the public are exposed to Nigeria media report on economic recession; It investigate the specific way in which the Nigerian media have influenced public knowledge of economic recession, and examine the factors affecting editors and reporters in their reportage of economic recession.
In order to achieve the objectives, the study adopted descriptive survey research design. Taro Yamane formula was used to select a sample size of 400 residents of Ijebu-North local government area while census sampling techniques was employed to select 15 journalist used in this study. The instrument that was used in this research is a questionnaire. Data generated were analysed using descriptive statistics on Statistical Package for Social Science (SPSS).
Findings from the study revealed that members of the public are expose to Nigeria media report on economic recession through the television. Majority of the public understand the term economic recession but are confused or panic whenever they hear news regarding economic recession. However, the editors and reporters do not have any challenges in reporting economic recession but indicated that availability, accessibility and adequacy of data prevents journalist from reporting news on economic recession.
Among other recommendations is that economic recession reporting should not be presented as hard, complex scientific information and the topics should emphasize human interest.
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