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VALUE CREATION AND INNOVATIVE PERFORMANCE OF FIRM (A CASE STUDY OF FCMB, LAGOS STATE)

Table of contents

CHAPTER ONE: INTRODUCTION

1.0 Background of the study                                                                                       1

1.1 Statement of the problem                                                                                     3

1.2 Objectives of the study                                                                                         4

1.3 Research Questions                                                                                              4

1.4 Research Hypothesis                                                                                            4

1.5 Scope of the study                                                                                                4

1.6 Limitation of the study                                                                                         4

1.7 Justification of the study                                                                                       5

1.8 Plan of the study                                                                                                   5

1.9 Definition of operational Terms                                                                           5

 CHAPTER TWO: LITERATURE REVIEW                                                       

2.0 Preamble                                                                                                               7

2.1 Conceptual framework                                                                                         7

2.1.1 Concept of Value creation                                                                                 7

2.1.2 Factors Affecting Value Creation                                                                     9     

2.1.3 Value Creation Model                                                                                       15

2.1.4 Visualizing Value Creation                                                                               15

2.1.5 The Value Creation Map- Direct and Indirect relationships                                         16

2.1.6 Concept of Innovative Performance                                                                  17

2.1.7 Openness and Innovation Performance                                                             19

2.1.8 Relationship between Innovation and customer Value                                     20    

2.1.9 Value Capture Aspects of Open Innovation                                                      21

2.1.10 Drivers of Openness in Value Creation and Value Capture                           24

2.2       Theoretical Framework                                                                                  25

2.2.1    Stakeholder Theory                                                                                        25         CHAPTER THREE: RESEARCH METHODOLOGY

3.0 Preamble                                                                                                               28

3.1 The Study Area                                                                                                     28

3.2 The Population of the Study                                                                                 28

3.3 Research Design                                                                                                   29

3.4 Types of Data and Instrument for Data Collection                                              29

3.5 Validity and Reliability of the Instrument                                                            30

3.6 Model Specification                                                                                             30

3.7 Method of Data Analysis                                                                                      31

 CHAPTER FOUR:  DATA ANALYSIS, PRESENTATION AND INTERPRETATION

4.0 Preamble                                                                                                               32

4.1 Bio Data of the Respondent                                                                                  32

4.2 Hypothesis Testing                                                                                               40

4.3 Discussion of Findings                                                                                         41

 CHAPTER 5: SUMMARY, CONCLUSION AND RECOMMENDATION

5.0 Preamble                                                                                                               42

5.1 Summary of the findings                                                                                      42

5.2 Conclusions                                                                                                          43

5.3 Recommendations                                                                                                44

Reference                                                                                                                   45

Appendix                                                                                                                    51

Abstract

This research study examined the impact of value creation and Innovative performance using FCMB, Lagos State as a case study. The study employs data gathered from primary sources. The questionnaire is used as the survey method of collecting primary data for the study. Correlation coefficient, regression analysis and the descriptive analyses were the methods used to analyze the data gathered. In terms of the fitness of the study model, the coefficient of multiple determinations R2 indicates that about 74.4% of the variations in Innovative Performance are explained by the influence of Value Creation in the model. Using correlation technique, it is evident that all variables have positive correlation as the correlation coefficient is 0.494. The parameters show that holding the independent variable to a constant zero Innovative Performance will be 4.818. Also increase in Value Creation increases Innovative performance by 77.4%. This implies that there is positive relationship between Innovative Performance and Value Creation. To further certify this, the F statistics (calculated value) is greater than the tabulated value. All of this imply that H1is true and accepted hence rejecting H0. The study concludes that Companies need to innovate, i.e. create new value propositions continuously & rapidly in order to survive in the dynamic market situation. The above findings have important implications for researchers, senior policy makers, and corporate boards: Efforts to improve the creation of value and a well committed workforce should be emplaced in every organization in order to enhance a productive and innovative workplace. 

 

Keywords: Value Creation; Innovation; Organization Performance

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